A strong launch needs more than a website and an ad account. It needs a clear position, an offer people want, the right channels and a calendar everyone can follow. We build go-to-market plans for new DTC brands, new product lines and brands entering the US, UK or UAE.
Then we help you run the plan, so strategy turns into orders.
What’s included
What we do
01
Market & customer research
Who buys, why they buy and what they compare you with, in each target market.
02
Positioning & messaging
A clear reason to choose you, written in your customer’s language.
03
Offer & pricing
Bundles, launch offers and price points that protect margin and drive first orders.
04
Channel plan
The right mix of paid social, search, creators, email and marketplaces for your category.
05
Launch calendar
A 90-day plan with milestones, owners, budgets and targets.
06
New market entry
Payments, delivery, localisation and marketing for brands expanding into the US, UK or UAE.
How we work
How it works
01
Discover
Workshops and research on your product, customers, competitors and goals.
02
Define
Positioning, offer, pricing and channel strategy agreed together.
03
Plan
A 90-day launch calendar with budgets, targets and responsibilities.
04
Launch
We run or support the launch and adjust weekly based on results.
The outcome
What you walk away with
A positioning and messaging document your team can use
Launch offers and pricing tested against your margins