Performance ads

Paid ads planned around profit

Meta, TikTok, Google, Snapchat and Pinterest campaigns managed for profitable growth, not clicks.

Performance Marketing

Ads that pay for themselves, and then some.

Paid social and search can scale a DTC brand fast, or burn its cash fast. The difference is the planning behind the spend. We start from your margins and your break-even return on ad spend, fix tracking, and then build campaigns and creative that grow revenue at a cost you can afford.

We manage Meta, TikTok, Google, Snapchat and Pinterest for brands in the US, UK and UAE, and we report on what matters to the business: revenue, new customers and contribution margin.

What’s included

What we do

01

Audit & tracking

Pixel, Conversions API, GA4 and attribution checks so every platform learns from accurate purchase data.

02

Strategy & budgets

Margin maths, break-even ROAS, budget split by channel and a clear plan for testing and scaling.

03

Campaign management

Account structure, Advantage+ and manual campaigns, bidding and daily optimisation by senior media buyers.

04

Creative testing

A steady flow of new angles, hooks and formats every week, tested in a structured way.

05

Search & Shopping

Google Search, Performance Max and Shopping campaigns that capture people already looking for your products.

06

Revenue reporting

Weekly updates and a monthly review of revenue, blended ROAS, new customers and next steps.

How we work

How it works

01

Audit

We review your accounts, tracking, creative and results to find what is working and what is wasting budget.

02

Plan

Targets, budgets and a testing roadmap based on your margins, stock and growth goals.

03

Launch & test

New campaign structure and fresh creative, with weekly tests of angles, offers and audiences.

04

Scale

Budget moves to proven winners, gradually, while new creative keeps costs stable.

The outcome

How we keep campaigns profitable

Client success stories

FAQ

Questions, answered

Enough to give the platforms regular purchase data. As a guide, your main campaign should be able to spend at least two to three times your target cost per purchase each day. We will recommend a budget after the audit.

Meta (Facebook and Instagram), TikTok, Google Ads including Shopping and Performance Max, Snapchat and Pinterest.

Yes. Our content team produces static, video and UGC-style creative, so testing never waits on assets.

No. We work on rolling agreements with a clear review point, because results should keep you, not a contract.

Explore our other services

Let’s build what’s next, together.

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